An Inside Look at Sandals Resorts Latest Property and How The Brand Has Adapted

Image: Sandals Saint Vincent and the Grenadines. (Photo Credit: Mariette Williams)
Image: Sandals Saint Vincent and the Grenadines. (Photo Credit: Mariette Williams)
Mariette Williams
by Mariette Williams
Last updated: 7:00 AM ET, Sat July 20, 2024

If first impressions are meant to set the tone, my arrival at Sandals St Vincent nailed it. Accompanied by my sister and a handful of other Sandals guests, we glided into Buccament Bay by boat, past the stunning two-story overwater villas and towards the private dock where our private butlers met us. I was welcomed with a cocktail and a warm smile—the beginning of an unforgettable week in St. Vincent.

With its 18th all-inclusive resort opening in Saint Vincent and the Grenadines, Sandals Resorts recently ventured into a new destination—a Caribbean island that many would consider more "off the beaten path." Opened in March 2024, the resort features several new amenities and programs for the Sandals brand, like the two-story overwater villas, communal-style dinner service, and fitness suites.

My visit was a first at any Sandals resort, and I was impressed with the level of service and excellent food options. Before my stay, I knew that Sandals catered to the honeymoon crowd (it’s hard not to have a romantic stay here), but the resort is also ideal for a stay with friends and family, which we saw plenty of. Over the course of the week, I had the opportunity to explore St. Vincent and find out what makes Sandals Resorts a fixture in the Caribbean.

The Location

This 50-acre St. Vincent property's opening follows the recent openings of Sandals Royal Curaçao in 2022 and Sandals Dunn’s River in 2023. Its private location sets it apart from other Sandals resorts. When I spoke to different guests about why they chose St. Vincent, they mentioned the property's unique location, a sentiment shared by Adam Stewart, Sandals Executive Chairman.

“More than 20 years ago, my father and I flew over Saint Vincent and knew right away we found something special,” Stewart tells me. “We set our sights and hearts here, and more than two decades in the making, this dream has come to life in Sandals Saint Vincent.”

Nestled in a valley on a private cove, the resort is also about a 45-minute drive from Argyle International Airport. Its strategic location offers breathtaking mountain views from nearly every corner, especially from the 300-foot-long infinity pool. Though the area is quite secluded, the resort is only a 30-minute dive from Kingstown, St. Vincent's capital. The resort also offers day trips to the neighboring Grenadines, Mustique and Bequia, allowing guests an immersive Caribbean experience.

Sandals Saint Vincent and the Grenadines.

Sandals Saint Vincent and the Grenadines. (Photo Credit: Mariette Williams)

The Accommodations 

The longevity of the Sandals brand is owed to its ability to adapt to travelers' needs. Today, travelers don’t just want a place to lay their heads; they want personalized accommodations and room amenities that match their lifestyles. In many ways, Sandals has adjusted to those demands.

“My father, the late Gordon “Butch” Stewart, was an incredible visionary, and his mantra was ‘Find out what the customer wants and give them more,’” Stewart says. “We’ve introduced concepts that changed how people vacation, from the first swim-up bar [at Sandals Montego Bay] to the region’s first overwater villas [at Sandals Royal Caribbean], and most recently in Saint Vincent with fitness suites that come with personal TechnoGym bikes.”

The commitment to innovation means guests at Sandals St. Vincent have 15 room categories to choose from. The Vincy Overwater Two-Story Villas weren’t ready when I visited, but the sleek villas offer 1,200 sq ft and are set away from the rest of the property. Each of the ten villas is also equipped with hanging daybeds, outdoor soaking tubs, and glass inserts in the floors that offer a peek at the turquoise water below.

Sandals Saint Vincent and the Grenadines.

Sandals Saint Vincent and the Grenadines. (Photo Credit: Mariette Williams)

During my visit, I stayed in a One-Bedroom Garden Butler Suite that featured a separate media room and a small kitchen. There were also one- and two-bedroom villas, some beachfront and others with private pools. The resort also has a five-story building with Club Level suites, and each of the 200 rooms has sweeping views of the immaculate hotel grounds and Buccament Bay. In addition, some Club Level suites had swim-up pool access, and others had media rooms or fitness rooms equipped with exercise bikes and free weights.

The Amenities 

Like other all-inclusive resorts, Sandals ensures that you’ll never run out of things to do. Along with kayaks, snorkel and scuba diving equipment, and tennis courts, there are six pools and day and nighttime entertainment. I also enjoyed the butler service upgrade, and my butler, Romaine, booked spa stays, brought us afternoon cheese trays, and offered to reserve beach chairs.

I was most impressed with the food at the resort; there were 11 dining options and 9 bars (all offered a good selection of mocktails). Only two restaurants (Buccan and Butch’s) required reservations, which was convenient after a day of lying by the pool and losing track of time.

My top restaurant picks were Gatsu Gatsu, a sleek Asian diner where I ordered several plates of sushi, and Butch’s Island Chop House, which served tender, seasoned lamb chops. The resort also leaned into Caribbean cuisine: Parisol Beach Club served doubles (Trinidadian curried chickpeas on flatbread), Buccan had a communal-style dinner with fried plantain, coconut rice, and fried snapper, and Jerk Shack served jerk chicken and Jamaican patties, my go-to afternoon snack.

Sandals Saint Vincent and the Grenadines.

Sandals Saint Vincent and the Grenadines. (Photo Credit: Mariette Williams)

The Future of Sandals 

Sandals Resorts is one of the largest employers in the Caribbean, with over 18,000 employees across nine islands. The first resort opened in 1981 in Montego Bay, Jamaica, the same year Stewart was born, and the brand has come a long way. In the past, travelers were content to fly in and never leave the resort, but today’s Millennial and Gen-Z travelers want to experience the local culture and have authentic experiences when they travel, which Stewart says they've considered with their new programming.

“Over the last couple of years, we’ve gone even further to incorporate island destinations into our Caribbean all-inclusive experience,” he said. “At Sandals Royal Curaçao  – one of the most culturally diverse islands in the Caribbean – we launched butler villas that not only offer the finest design and luxury amenities but that come with access to a MINI Cooper for island exploration. And through the Sandals Island Inclusive Dining program, our butler guests enjoy a dinner on the town on us – all included with their stay.”

Like my fellow millennials, I also wanted to explore the destination outside the resort. My stay included hiking to Dark Water Falls, sipping rum punch on nearby Mustique, and eating delicious stewed chicken at a beachfront restaurant on Bequia. As we were sailing away from the resort on our last day, I realized part of why I enjoyed my stay so much was the resort’s ability to provide a top-notch stay and bring out the best of St. Vincent.


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